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Jacky Sherman

Northampton & Milton Keynes' Referral Marketing Specialist

07970 638857


Engineers: Do You Hate Networking?

Maybe you're going to the wrong events ...

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An observation that you may share with me is that it's rare to see engineers at general business networking events as they supposedly hate networking ...

Click play to listen to Jacky's thoughts!

When I talk to engineers about this they frequently say, "I don't see the point, and I'm not interested in having superficial conversations with a load of strangers."

I also remember having a conversation with an organiser at the Rolls Royce Enthusiasts Club about the historic car and plane engines that line their auditorium. She told me an anecdote about a management training workshop for engineers where they were so fascinated by the engines she couldn't get them back in their seats after the coffee break.

They were deep in conversations about the details of the engines, and exchanging cards and arranging to meet up. In other words networking, but they would never call it that.

So, if you hate networking, maybe you're going to the wrong events? My tip this week is to choose groups and events with people who share your interests, either business or personal.

It's easy to strike up meaningful conversations when you are interested in what others are talking about. You'll also develop authentic relationships with people you want to spend time with...and business will follow.

"Would you like to know more?"

If you're an hate networking (like many people, including engineers, do) then do give me a call on 07970 638857 or click here to ping me an email and let's see how I can help you.

Until next time ...


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More about Jacky Sherman ...

I help people build and maintain productive working relationships both with their work colleagues and with a wider network to win more business. I do this by combining my skills in coaching, mediation and training with my extensive experience in senior management.

What I love most about my work is when my clients get those “aha” moments because I know they have seen for themselves the way that they want to move forward. Then they will achieve their ambitions.

Helping people who are having challenges with their working relationships gives me enormous pleasure. It was my privilege when working in health care to see how people working together can make the impossible seem easy and accomplish miracles as a result.

So helping people build or restore strong relationship with their colleagues makes even the hardest work easier, alleviates distress for the individual and reduces problems for the whole organisation.

In all this work trust is an essential ingredient to winning business so most of my work comes through referrals. Referrals come through strong business relationships so it was a natural extension for me to work with Ascentiv and train others in how to get consistent and predictable referrals from their network.

What a fantastic way to earn a living!


07970 638857