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Jacky Sherman

Northampton & Milton Keynes' Referral Marketing Specialist

07970 638857

          

Make Connections And See What Emerges!

When are you going to buy your first pineapple shoes?

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POSTED BY JACKY SHERMAN ON 29/01/2020 @ 8:00AM

I love to make connections; both between people and between ideas, and seeing what will emerge. It’s surprising how often real novelty comes from the most surprising places. Small wonder that the concepts of emergent knowledge in coaching, action learning sets and Mastermind groups appeal to me ...

Dr Carmen Hijosa made a connection! She developed Pinatex from the throwaway tops of pineapples as a replacement for leather!

Dr Carmen Hijosa made a connection! She developed Pinatex from the throwaway tops of pineapples as a replacement for leather!

photo by pineapple supply co. on unsplash

Gary Klein, in his book Seeing What Others Don’t argues passionately for organisations to facilitate 'insights and novelty' and accept that some ideas won’t flourish.

"Like poppies that need the hard soil of the earth to be disturbed before they can flourish, so ideas have their time and need their usual terrain disrupted a bit!"

Now, is most definitely the time for ideas and innovation around the whole subject of our use and abuse of our planet and it’s resources. It’s easy to see this as a time of despair and panic, but I believe that we humans have an innate ability to think laterally and can come up with novel solutions.

The solutions will, I believe, come from many small and novel solutions. I want to share my two favourites with you as they cover two different challenges the green solution faces:

  • Clearing up the mess we’ve already made

    The Great Bubble Barrier in Amsterdam, creates bubbles in the canals that swirl the plastic together and deposits it to the side where it can easily be removed. One of the co-inventors drew on an observation he had as a student watching swirling water in a water treatment plant have the same effect as a by-product and no-one had thought to take it further.

  • Replacing the polluters with acceptable alternatives

    Dr Carmen Hijosa developed Pinatex, amazingly made from the throwaway tops of pineapples as a replacement for leather. A leather expert herself, she was shocked by the pollution of the leather and tanning industry in the Philippines, but had the insight to see a solution with the traditional clothes of local people made from plant fibres, especially pineapple tops. Not quite so perfect as the lining does use a petroleum-based resin, but a better alternative for shoes than plastics.

Now, both these ideas started with one person making the connections, however, we can all make new connections and spark ideas whilst staring out the window of the car in a traffic jam or in conversation with someone at a conference.

What will make the difference is taking that spark and turning into a real-world new product or system. In both these cases, the inventor then turned to a team of collaborators to help them develop the idea.

So, my tip for you today is to go looking for new connections. Invest your time to:

  • open those email invites to various events and consider going to some

  • subscribe to some different groups on social media

  • read outside your usual discipline

  • build a wide and diverse network of contacts

  • attend events where ideas outside your speciality are discussed

And lastly, I’m sure many of you will have read of novel products or services that grew out of chance connections, or maybe you even had some yourself? I’d love you to share them through the comment section below.

Until next time ...



JACKY SHERMAN

Would you like to know more?

If you'd like to learn more of my thoughts about making connections, call me on 07970 638857, leave a comment below, or click here to ping over an email and let's see how I can help.

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About Jacky Sherman ...

 

I help people build and maintain productive working relationships both with their work colleagues and with a wider network to win more business. I do this by combining my skills in coaching, mediation and training with my extensive experience in senior management.

What I love most about my work is when my clients get those a-ha moments because I know they have seen for themselves the way that they want to move forward. Then they will achieve their ambitions.

Helping people who are having challenges with their working relationships gives me enormous pleasure. It was my privilege when working in health care to see how people working together can make the impossible seem easy and accomplish miracles as a result.

So helping people build or restore strong relationship with their colleagues makes even the hardest work easier, alleviates distress for the individual and reduces problems for the whole organisation.

In all this work trust is an essential ingredient to winning business so most of my work comes through referrals. Referrals come through strong business relationships so it was a natural extension for me to work with Ascentiv and train others in how to get consistent and predictable referrals from their network.

What a fantastic way to earn a living!

Telephone:

07970 638857

Website:

https://northants.asentiv.com