Jacky Sherman

The Consultant's Consultant

07970 638857

          

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Networking: I Don't Do Small Talk!

It's a common reason given by people who dislike networking because they see the banality of talking about nothing ...

 

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Careless Referrals Cost Reputations

I once got into an argument with a solicitor who maintained you could be sued for a bad referral. I disagreed ...

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Networking Skills: The Long Goodbye

In Kate Fox's book, Watching the English, she asserts that saying a long goodbye is one way we maintain relationships ...

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Collaboration: Working With The Enemy

I was watching Drew Pritchard of Salvage Hunters on television the other evening and got thinking about collaboration ...

 
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What Makes Your Customers Buy From You?

When I started marketing and selling myself, it was pummeled into me to stress what was in it for the client ...

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The Ups And Downs Of Running Your Own Consultancy

Running your own consultancy can be an emotional rollercoaster. I would guess that you'll agree ...

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Referral Marketing: It's A Numbers Game

Whenever you talk to trainers about sales and marketing, sooner or later, they will tell you that it's a number's game ...

 
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Be The Change You Wish To See In The World

My favourite quote comes from Gandhi. Be the change you wish to see in the world is all about modelling behaviours ...

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How To Choose The Right Networking Events

We Brits love a good moan, it's what we do best. Here's one I hear all the time and have been guilty of thinking myself ...

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Consultants: Are You Sabotaging Your Marketing Strategy?

There is a common but often hidden, reason that as an independent consultant, your marketing strategy goes awry ...

 
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Networking Skills: Let Others Invade Your Privacy

Consider your network as a village and you'll need the best networking skills to navigate the ups and downs of village life ...

 

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Don't Change Just Because Everyone Else Is

Blogs, email sales messages from gurus and so called experts, even TED talks are all entreating you to try something new ...

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The Biggest Mistake People Make When Networking

The biggest mistake people make when networking is selling to the room, and they don't realise they're doing it ...

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Improve Your Networking Skills By Being Authentic

Ivan Misner undertook a survey on the top characteristics of a successful networker. Being authentic was in the top five ...

 
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Networking Skills: Has Your Pond Dried Up?

What happens when your pond dries up? Do you give up and change groups? Good networking skills say look at yourself first ...

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Overcoming The 60 Seconds Of Fear

I was talking to a new client who admitted that standing up and presenting for 60 seconds filled her with dread ...

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Networking Skills: The Seduction Of The One Big Client

When it comes to your consultancy, one big client is seductive. But hone your networking skills in case they move on ...

 
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Starting Your Consultancy: A Very Common Mistake

Brand new consultants are often told not to define a target market. Just get out there and sell, sell, sell ...

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Should I Hire A Coach Or Mentor

Like so many things in life, the answer to this question is ''It depends'' and also ''both'' at the same time ...

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What Keeps You Going In Your Business?

Do you know what keeps you going in your business? Look at the iceberg the way a penguin does and it may become clear ...

 
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The Difference Between A Novice And An Expert

The difference between a novice and an expert comes down to experience and how they change your perceptions ...