Jacky Sherman

The Consultant's Consultant

07970 638857

          

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Have you fallen off your big pink fluffy cloud yet?

Do you remember how it felt when you first fell in love? I always think of it as being on a big pink fluffy cloud ...

 

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Referral Marketing: It's A Numbers Game

Whenever you talk to trainers about sales and marketing, sooner or later, they will tell you that it's a number's game ...

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The Two Reasons Your Referral Network Is Asleep

I'm in the process of reviewing my close referral network from the thousands of people I have in my database ...

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How To Build A Business Network Without Going Networking

Is it possible to build a business network without going networking? Yes it is, and here's how you can do it quite easily ...

   
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Case Study: The Transition From Technician To Leader

If you’re highly skilled and technical, it can come as a shock to discover other skills you need to run your own business ...

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Aha Moments: Who Needs Them?

There I was, on my first day of a brand new course, eager and keen to learn how to be a trainer. As usual, I was a bit nervous ...

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Case Study: When Should I Use A Coach Or Mentor?

The simple answer to the question of when should I use a coach or mentor is right from the word go ...

   
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Make Connections And See What Emerges!

I love to make connections; both between people and between ideas, and seeing what will emerge ...

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Closing The Sale: The Impact Of Decision Fatigue

I recently had a breakfast conversation about a common, frustrating phenomenon called decision fatigue ...

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7 Strategies To Grow Your Consultancy Business

The biggest challenge when running a single-handed consultancy is what do you do when you hit your ceiling?

 
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What Makes Your Customers Buy From You?

When I started marketing and selling myself, it was pummeled into me to stress what was in it for the client ...

 

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The Art Of Pace and Rapport

When I undertook my basic training in the RAF nursing service, we were taken out on the parade ground to learn how to march ...

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Referral Marketing: Getting Back In Touch With People

If you want to be successful at referral marketing, surround yourself with people who know your ideal clients ...

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How To Get Rid Of A Toxic Client

Get anyone, especially consultants, talking about a toxic client and it’s hard to get them to stop ...

   
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Do You Gossip?

I bet your immediate reaction was to say no! I also bet that you do it all the time unless you're completely antisocial ...

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Networking Skills: Why Aren't People Referring To Me?

When I started networking, I grasped the concept of Givers Gain®. I give you business and you'll return the favour ...

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Networking Skills: Has Your Pond Dried Up?

What happens when your pond dries up? Do you give up and change groups? Good networking skills say look at yourself first ...

   
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3 Ways To Identify Collaborators And Competitors

Your competitors are all those other people in the same profession or line of work. You can spot them a mile away ...

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Grow Your Consultancy Using The Hub Firm Method

Many consultants left employment and set up on their own to escape the trappings of working in a large organisation ...

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Which Is Best? Referrals Or Direct Marketing?

They are symbiotic so where you put your emphasis depends on who you are and what you are offering ...

 
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The Loneliness Of The Independent Consultant

After the initial hype of starting your own consultancy, the weirdest thing can happen ...